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Friday, 28 September 2012

Oops! Anti-Apple Maps ad reveals Google Maps' own failing


In an ad on Google+, Google's Motorola Mobility pointed out that Apple Maps couldn't even find a simple address in Manhattan. The only problem is that that particular address doesn't exist.
An ad for Motorola Mobility's Droid Razr M seems to offer a misleading attack on Apple's Maps service.
(Credit: Screenshot by CNET )
Everyone knows that Apple is dealing with a firestorm of criticism over problems with its newiOS 6 Maps feature, but a new ad for Google-owned Motorola Mobility's Droid Razr may have crossed the line.
The ad, which appeared on September 21 on Motorola's Google+ site, shows a Razr alongside an iPhone 5and reads, "Looking for 315 E 15th in Manhattan? Google Maps on Droid Razr M will get you there & not #iLost in Brooklyn."
The post shows the Razr displaying the proper address in the middle of a grid of Manhattan streets, while the iPhone seems to be showing a completely befuddling address: 315 Marlborough Rd.
But as Apple Insider points out, there's no such address as 315 E. 15th Street in Manhattan. Instead, there's a park -- Stuyvesant Square -- there.
The only correct interpretation of a request to map 315 E. 15th St. in New York., produced by Apple Maps, but not Google Maps.

And it turns out that the only potentially legitimate 315 E. 15th St. in New York City might very well be on Marlborough Road since, as John Hill from Brooklyn's Borough Hall told CNET, several blocks of East 15th Street -- including the 300 block -- were renamed Marlborough Road in 1905.
As a result, Apple Insider's contention is that Motorola may have been deliberately misleading in suggesting that Apple Maps couldn't locate an address in the middle of New York City.
After all, if you type "318 E. 15th St., NY" into Apple Maps, you get taken to an address on Manhattan's East 15th St..

The only correct interpretation of a request to map 315 E. 15th St. in New York., produced by Apple Maps, but not Google Maps.

And it turns out that the only potentially legitimate 315 E. 15th St. in New York City might very well be on Marlborough Road since, as John Hill from Brooklyn's Borough Hall told CNET, several blocks of East 15th Street -- including the 300 block -- were renamed Marlborough Road in 1905.
As a result, Apple Insider's contention is that Motorola may have been deliberately misleading in suggesting that Apple Maps couldn't locate an address in the middle of New York City.
After all, if you type "318 E. 15th St., NY" into Apple Maps, you get taken to an address on Manhattan's East 15th St..

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